Category: How to market a business

  • Inbound Marketing VS Outbound Marketing: Key Differences

    Marketing is the meat and potatoes of a company, as it’s what brings customers to your products. Traditionally, marketers used a strategy known as outbound marketing to capture the attention of their audience. However, a new form of marketing has been taking the marketing industry by storm: inbound marketing. So, what’s the difference? What is…

  • Use Marketing Tools to Expand a New Business

    In the age of social media today, as opposed to the years of the early internet or the ones before the internet, it takes a different approach in order to successfully start and grow a business. Many businesses might want to use Duct Tape Marketing in order to get more sales. Determining how to market…